Intelligent terminal manufacturers encircle Apple

In the days following Samsung’s killing of 10-inch tablets, news from Apple blogger John Gruber said that Apple will launch a 6-inch “mini” version of the Apple iPad against Samsung’s 7-inch tablet GALAXY Tab. They are undoubtedly Set off a screen size battle for smartphones and tablets.

In the second half of last year, Samsung successively introduced the 4-inch flagship smartphone GALAXY S and the 7-inch smart tablet phone GALAXY Tab, and began to fully appeal to Apple. Since then, Other brands have also followed it up, fully associating smart phones and tablets. The computer market has long been turbulent. On February 14th, at the 2011 World Mobile Communications Conference, the world’s most interesting display of the weathervane in the communications industry, Samsung placed a 4.3-inch smartphone GALAXY SII, a 7-inch tablet PC GALAXY Tab, and a 10.1-inch tablet PC GALAXY Tab 10.1. The full front, of which the smart phone GALAXY SII and tablet GALAXY Tab 10.1 is the debut, brings GALAXY Tab listed for three months that sell more than 2 million Yu Wei's GALAXY Tab 10.1 is even more aimed at the iPad. Motorola’s combination is a 4-inch smartphone and a 10.1-inch Xoom tablet. HTC has launched a new 7-inch tablet based on its existing 4-inch smartphone. The display giant United States ViewSonic is also equipped with a 4-inch ViewPad4, 7-inch smart tablet phone ViewPad7 and just asked the city's 10-inch specification ViewPad10 combination.

With the previous PC industry, Hewlett-Packard on February 10 launched a combination of 3.5-inch smartphone pre3 and 9.7-inch Tablet TouchPad, as a cross-border in the communications devices, networks, computers and screen display devices smart phones and tablet computers, full strangulation Already started.

Cross-border competition has become increasingly apparent From a time point of view, this time the various manufacturers to encircle Apple's actions are active.

First of all, Google, which has a powerful operating system platform, released an Android 3.0 system for tablet PCs in January. Then at Samsung's CES in January 2011, Samsung launched the latest Android-based "Honeycomb" operating system. Tablet phone GALAXY Tab 10.1 (10.1-inch screen), Qi Zhe Jinlan trend represents at least the same appeal of both sides blocking Apple.

Another cooperation has a more competitive odor. According to "Korea Economic Times," Apple is currently negotiating with Samsung Electronics to purchase about 7.8 billion U.S. dollars of components, including screens, processors, NAND flash memory, etc., which are mainly used in iPads, iPhones and other products, such as After the agreement is reached, Apple will become Samsung's largest customer in addition to itself.

Analyst International Analyst Guo Peihan analyzed that the relationship between Samsung and Apple is a cooperative type of competition, and the direct result is that other manufacturers will face the situation that “a smart woman is difficult to be without rice”. Apple's extensive use of Samsung's accessories, coupled with Apple's reputation in the market, will also give Samsung more market share, and help improve its brand.

Multi-functionality is another trend of tablet computers. It is understood that Samsung GALAXY Tab built-in Samsung for the smart tablet phone series tailor-made "net circle", provides applications including social contacts, library, games, music downloads, Android, wangfeng and Utopia and other mainstream Android On the application site, Samsung has provided more than 6,000 Chinese mobile applications. In addition, HTC launched the first tablet PC HTC Flyer to cooperate with OnLive to launch online gaming services, which makes HTC Flyer the world's first tablet computer to provide cloud-based mobile gaming services.

Li Xiangguo, vice president of China's export division of Samsung Electronics Wireless Division, said: “The tablet PC will be more personalized in the future.” The market has been discussing the integration of smart phone and tablet functions. What will it be? Is it a mobile phone with powerful computer functions, a handheld computer with communication and Internet access capabilities, or a display device with Internet access and computing capabilities? Now it seems that, in all its aspects, cross-border trends are increasingly evident in this industry.

Samsung's Tablet PC GALAXY Tab, plug in the SIM card can achieve the phone features, but also use the Google Android operating system, the United States ViewSonic's first smart tablet phone ViewPad 7, the biggest feature is that the call function is aggregated on the tablet.

Zhu Jialiang, chairman and CEO of ViewSonic Global, thinks that the price/performance ratio of tablet computers is also very important. Manufacturers should provide users with more practical and effective functional services. In fact, as early as in 2001, the first wave of tablet computers launched by Microsoft, the United States ViewSonic has participated in, and launched cooperation with Microsoft to launch a tablet computer, and the communications industry's general meaning, the United States, ViewSonic in the early 2000 acquired Nokia's Display Division.

With the operator's leggings running in the sales model, smart phones mostly use the cooperation with the telecom operators.

It can be said that cooperation with operators can be described as advantages and disadvantages. In addition to the operator's picky about mobile phone manufacturers, its strong cooperation model also makes mobile phone manufacturers miserable.

In China, except for the smooth cooperation between Apple and China Unicom, other manufacturers will face the harsh conditions of operators. For example, the manufacturer needs to supply the operator unconditionally first, and also accepts the business division with the operator.

However, with the advent of the mobile Internet era, smart phones that want to catch a mobile express must cooperate with operators. Because operators have powerful communication platforms and a wide range of channels, they can help mobile phone manufacturers gain more market resources.

Zhu Jialiang said that ViewSonic has taken a two-legged approach. In addition to cooperation with telecom operators, channels are another option. It is understood that ViewSonic has been cooperating with the distribution giant Lianqiang International.

However, domestic operators will not ignore this "fat". China Telecom has launched a high-profile launch of Tianyi 3G services, launched a number of 3G mobile phones, and cooperated with Dopod to expand China Telecom’s 3G terminal market. China Unicom has also launched a 3G brand, focusing on the low-end market, China Mobile will focus on TD mobile phones and OPhone.

Despite the problems, the popularity of smart phones has become a trend. However, mobile phone manufacturers still have to focus on product enhancement. After all, Apple is due to the strong terminal, will be China Unicom's strong support.

H5 Series

Aixuan Lighting & Technology Co., Ltd. , http://www.eko-lamps.com

Posted on