IT168 Information Human has always been tirelessly pursuing visual enjoyment on the road to its development. In order to let us see a more real world, the display products are continuously updated. It took nearly a hundred years for kinescopes to enter the public view until they were eliminated. Plasma and LCD technology then opened our tablet era. Nowadays, due to the self-illumination principle, OLED liberates liquid crystal display technology from the need for light sources, liquid crystal deflection, and color filter troubles. From a new height, it has launched a new chapter in the pursuit of perfect image quality.
In the field of flat display, especially the integration of small and medium-sized screens for smart phones and tablets, integration of touch control and display-driven integration has become mainstream. In the field of consumer electronics, opportunities exist for artificial intelligence, VR/AR, and industrial convergence. In the face of increasingly fierce market competition, every touch and display industry company struggling in the industry 4.0 tide hopes to build a brand image through more efficient business platforms and gain more sales leads to grasp market opportunities and expand markets. Share.
Shenzhen International Touch and Display Exhibition is an upgrade of Shenzhen Touch Exhibition, representing the unstoppable integration trend of touch screen and display industry. The exhibition focused on touch technology, combined with TFT, LTPS, OLED, AMOLED and other optoelectronic display technologies, covering sapphire, high-functional materials, metal mobile phone shell and other peripheral industrial ecosystem, the industry linkage advantage is self-evident. Exhibition based on the Pearl River Delta - the center of China's electronics manufacturing industry, with many years of profound influence in the industry, radiating the country's touch screen, monitors, home appliances, tablet PCs, mobile phone program design and consumer electronics manufacturing buyers, but also attracted traffic Computer, navigation, education, and commercial and other large-scale display and other industry core customers. Digital channels such as the exhibition website and WeChat enabled the company’s brand promotion and new product launches to gain broader industry exposure and win more new customers for the company. According to the organizers, Reed expands its effective business matching service - TAP invited VIP clubs this year will continue to help exhibitors and target customers establish contacts and carry out negotiations.
TAP VIP Club is the 2016 Shenzhen International Touch and Display Show (C-TOUCH & DISPLAY SHENZHEN 2016) for high quality audiences with purchasing needs or plans from touch screen and flat panel display manufacturing companies (TAP invited VIP club members from the touch screen Manufacturing, film/adhesive tape, sapphire, die-cutting, electronics manufacturing, mobile phone manufacturing, module manufacturers, optoelectronic display, etc. The president, president, general manager, deputy general manager, director, director of the procurement decision-making process , a chief engineer, purchasing manager, etc.) A well-established business platform designed to build a bridge for business visitors to communicate with exhibitors. Here, exhibitors can obtain the latest touch screen/flat panel display production companies and touch screen application company product and technical information, face to face with the exhibitors to communicate face-to-face communication, exclusive special VIP exclusive high-end services, get the perfect view Exhibition experience.
It is reported that at the beginning of September, Reed expanded the TAP team to visit well-known companies in the field of touch and display across the country, and detailed understanding of their production status, procurement supply chain and other demand status, and achieved good results.
In the field of touch control, a well-known mobile phone touch system and tempered glass production company stated that the company currently has more procurement requirements. It is mainly through the exhibitions, publications and regular suppliers specified by customers. The products purchased by the company are not limited to conventional materials and equipment, and equipment accessories also have large purchase requirements. In terms of equipment testing, taking into account the high rate of equipment detection errors, it is still manually detected at this stage. However, the high cost of employees and the time-consuming training of talents have led to a great demand for automated inspection equipment.
For the status quo of the touch industry, the company said that the current profit margin of the cover industry is small, the customer's requirements are high and the price is low, the delivery time is relatively short, and the purchase cycle after each order is tight, so the company basically Each year, we will visit the Shenzhen Exhibition, and we believe that Touch Expo is a good way to find suppliers. We also support the staff of the purchasing department or other technical departments to visit exhibition companies. For this year's Shenzhen International Touch and Display Exhibition, the company looks forward to seeing new products and technologies that improve the quality and efficiency of production.
In the field of display, a well-known display and LCD TV display, module and related products company said that the company now has a very stable supplier. But at the same time, it is also looking for new suppliers, especially new products of well-known brand manufacturers or to meet the company's demand for new special materials. In response to this exhibition, Shenzhen International Touch and Display Exhibition hopes that exhibitors can dynamically display product features or features. Companies will focus on the maturity of lateral dispensing technology and the development of OLED technology.
Targeted demand understanding will lead to efficient business communication. Exhibitors can not only display the company's new products and technologies to broaden their sales channels, but also be able to pass the organizer's TAP at the 2016 Shenzhen International Exhibition. The pre-visit research of the VIP club team and the post-integration plan have provided peer-to-peer understanding of the actual needs and pain points of customers in the industry, targeted corporate business development, and solving a series of market development and promotion challenges.
TAP's special VIP program won great success during the 2015 Shenzhen Expo. According to the statistics after the exhibition, the show organizers invited 688 VIP invited guests from mobile phones, tablet computers, touch screens and display equipment manufacturing companies to visit this special buyer matching service program, including Huawei, ZTE, and BOE. Truly, Foxconn, BYD and other top players in the industry. These people had more than 130 face-to-face business meetings with 85 exhibitors at the exhibition site. According to the tracking report, the total turnover after the show is expected to reach 194 million yuan. Not only did many exhibitors respond enthusiastically, they also received praise from many professional buyers.
It is worth mentioning that during the 2016 Shenzhen All Touch and Display Exhibition, it will also be held with the 2016 Shenzhen International High Performance Film Exhibition (FILM EXPO SHENZHEN 2016) and the 2016 Shenzhen International Exhibition on Adhesive Tape, Protective Film and Optical Film (APFO EXPO SHENZHEN 2016) was held in the same period and launched a series of new exhibition areas such as sapphire manufacturing and metal mobile phone housing manufacturing. These exhibitions are related to new touch screens and display materials and technologies, or related to innovative applications. Exhibitors will share professional audience resources from upstream and downstream of the entire industrial chain of the touch screen and display industry, gain innovative ideas for technological innovation and create valuable opportunities for the new blue ocean. At the same time, it will also provide professional audiences with a series of new materials and equipment including industry extensions. It is a truly one-stop integrated learning, procurement and experience platform for the industry. With the help of each other's strong influence in their respective fields, the three exhibitions on the same stage have achieved a high degree of integration of the entire industry chain, which has greatly enhanced the efficiency and value of the people in the industry, and will certainly ignite the enthusiasm of people in the industry.
Want to get the latest market trends for the first time, take a look at cutting-edge technology products, and expand the network of business contacts. Please actively participate in the 2016 Shenzhen All Touch and Display Exhibition that will open from November 24th to 26th. As a platform for in-depth communication between suppliers and users in the touch and display industry, All Touch and Display will continue to act as a bridge between the four parties and connect China and the rest of the world, promoting the touch and display industry in China to the industry represented by intelligent manufacturing. 4.0 The times are steadily moving forward.
About the organizer - Shanghai Reed Extension Co., Ltd.
Shanghai Reed Extension Co., Ltd. is a joint venture established in China in 2015 by Reed Exhibitions and Shanghai Expansion Exhibition Services Co., Ltd. (a company that specializes in planning and organizing large and medium-sized domestic and foreign exhibitions and conferences). It is a professional domestic company. And the exhibition organizer of the international touch screen industry is also one of the 9 outstanding member companies of Reed Exhibitions in China. At present, the company's industrial exhibitions held in Shanghai and Shenzhen each year include the well-known China International Touchscreen Exhibition (abbreviation: Full Touch and Display Exhibition, C-TOUCH & DISPLAY), China International High Performance Film Manufacturing Technology Exhibition ( Abbreviation: FILM EXPO), China International Exhibition on Adhesive Tapes, Protective Films and Optical Films (abbreviation: APFO EXPO) and 3D Printing Technology Exhibition & Seminar (abbreviation: 3D Printing). In addition to developing the exhibition as a professional one-stop industry comprehensive learning, procurement and experience platform, Shanghai Reed Exploring Co., Ltd. also holds various professional technical forums each year to attract smart terminals, the automotive industry, industrial control, and aerospace. Professional audiences and buyers at home and abroad in the fields of media advertising, medical services and real estate came to understand high-quality professional products and technical solutions, and actively promoted the rapid development of domestic and international touch screen and 3D printing industries.